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Aug 08th 2022
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Home Lifestyle Entertainment Mumbai malls to transform into 'Adventure Islands'

Mumbai malls to transform into 'Adventure Islands'

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A marketing company comes up with an innovative way to entertain kids during the summer vacations.


Everything Goes! Communications, a Mumbai-based marketing firm, has created a themed event to coincide with the summer holidays, at all the four Runwal Group Malls, in Mumbai, called 'Adventure Island' for both the kids and the parents to participate and enjoy. Apart from the exciting adventurous games that kids can take  part in, the month long event, also provides a platform to them to showcase their talents, at all the 'Adventure Islands' at R-City Mall Ghatkopar (W), R Mall Mulund (W), R Mall Thane and R Odeon MallGhatkopar (E).

'Adventure Island' is a first of its kind event in the country, where a month long event, from April 27 to May 27 is being simultaneously executed across all malls owned by a single group.

The month long activity, 'Adventure Island' will use different kinds of prop based instant fun and competitive games to keep the kids engaged. Every participant will have to surpass three levels of activities, involving games as well as showcase their dancing, singing, acting or any other talent. The participants will have to accumulate points to qualify for the fourth stage of 'Unravelling the Treasure'. Every kid who wishes to participate in the 'Adventure Island' contest will be given an 'Adventure Island Booklet' from the registration counter to record all the activities and the points collected at various levels. The kids will get their booklets stamped for each activity participated along with a badge.

Since the theme of the event is adventure at the sea, one will end up running into costumed characters like Christopher Columbus or the Vikings or even witnessing a mock duel between pirates and guards.

The focal point of the event at R-City Mall will be a giant sized ship, anchored in the atrium. 2D models of the same ship will serve as the stage backdrops at both R Mall Mulund and Thane.

Apart from the activities, various interactive and fun workshops will be conducted that include fruit & vegetable carving, coconut art, and mask making, kid’s kitchen workshop, and using waste to create artworks.


India Facts

A little over 2000 meters above sea level, the cricket ground in Chail, Himachal Pradesh, is the highest in the world.

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