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Aug 08th 2022
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Home Special Coverage News BookASmile pledges support to flood relief in Chennai

BookASmile pledges support to flood relief in Chennai

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Logo of Book a SmileEmployees contribution to complement funds collected through website.


Mumbai. BookASmile, a social initiative by BookMyShow, India's largest online movie and events ticketing platform, has tied up with two NGOs, Valamaana Tamizhagam and Rapid Response, to extend support to the victims of the Chennai flood. ‘BookASmile for Chennai’ has been mobilised with the purpose of providing aid to these NGOs, that are helping citizens of Chennai in the space of rescue, relief, rehabilitation & supply of essential supplies such as medicine & food.

“BookASmile, was created with a vision to support special causes and enrich lives of the less fortunate across India through the medium of experiences and enjoyment. We believe in the Power of one. Every single person can make a difference so don't give up...Give back”, said Farzana Cama Balpande, HOD, BookASmile. “In addition to an internal campaign among BookMyShow employees pan India to generate money for Chennai, 25 per cent of November’s BookASmile funds have also been allocated for the cause”, she added.

With the current deteriorating situation in Chennai, BookASmile considers it imperative to contribute as best as they can. Hence, the internal campaign provides all BookMyShow employees with an option to donate any amount from their December salaries. These funds combined with the BookASmile collections, shall be handed over to Valamaana Tamizhagam and Rapid Response, which will further allocate these funds towards relief operations in Chennai.


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